The word ‘theory’ might seem to imply that conspiracy theories are always a dry slab of text, but that’s far from the truth. They can take many shapes: videos, discussions on internet forums, articles with impressive pictures, … Some famous conspiracy theories even live on in books and movies, like in Dan Brown’s Angels & Demons, where the Illuminati feature prominently.
Even memes are a common format for conspiracy theories. Memes are pictures with short bits of text, often meant to be funny, that can be created by anyone on the internet. They are simple, recognisable, and skip all pretence of nuance. They are often used to attack certain targets, like the government or a company.
An example of a meme: